New Year, New You at Your Workplace

Returning to your desk after the holidays doesn’t have to be a mid-winter downer. The start of a new year can give you the chance to wipe the slate clean both personally and professionally. Change can bring innovation and usually leads to increased productivity. Plus, you’ll get that satisfying feeling of accomplishment. The trick though,… Continue reading New Year, New You at Your Workplace

‘TIS THE SEASON FOR NETWORKING MERRIMENT

It’s that time of year again. Once the annual Black Friday/Cyber Monday shopping ritual has ended, the office Christmas party circuit kicks into high gear. Many use this opportunity to let loose and celebrate the festive season. But why not make the most of it and engage in some holiday networking? The relaxed atmosphere makes… Continue reading ‘TIS THE SEASON FOR NETWORKING MERRIMENT

How to augment your marketing with Augmented Reality (AR)

When you think of Augmented Reality (AR), an image of teens crowding the streets and flocking to parks playing Pokémon Go might come to mind. Or Snapchat filters. But with the release of ARKit (iOS) and ARCore (Android) earlier this year, millions of devices will become AR-capable — bringing AR to the masses. While we’ve… Continue reading How to augment your marketing with Augmented Reality (AR)

Sandwiching Lunch In Between Your Workday

Remember the days before gourmet eats and lacquered bento boxes, when brown bagging a sandwich to work was the norm? Some people bring in leftovers from the night before, while others meal prep on the weekend for the upcoming week. Yet, the sandwich still remains an ever-popular, go-to lunch option. In celebration of World Sandwich… Continue reading Sandwiching Lunch In Between Your Workday

MiWay promotes Mississauga Transitway with new ad campaign

MiWay, the public transit operator in Mississauga, is the most recent addition to our portfolio of public transit clients. After years of planning, the final station of the Mississauga transitway will open this fall; the transitway itself has been open since 2014 when the first four stations opened. There has been major investment into the… Continue reading MiWay promotes Mississauga Transitway with new ad campaign

YRT/Viva Safety Village Experience wins Gold Hermes Creative Award

York Region Transit‘s brand experience in York Regional Police’s Community Safety Village has won a Gold Hermes Creative Award! The experience is an extension of our York Region Man (YR Man) transit safety campaign for YRT/Viva, which won more awards in 2015, including a Marketing and Communications Leadership Award from the Canadian Urban Transit Association (CUTA) and an Ovation Award of… Continue reading YRT/Viva Safety Village Experience wins Gold Hermes Creative Award

Fostering Team Building Outside of Work

Happy hour drinks with my coworkers after a long day of work is something I always look forward to. But I’ve never done any team building activities before – until an afternoon session of archery tag at Archery Games (the “Hunger Games” version of laser tag) with my colleagues. Here’s what made it such a unique… Continue reading Fostering Team Building Outside of Work

Secure Your Home and Workplace this Cyber Security Awareness Month

Did you know October is Cyber Security Awareness Month (CSAM)? CSAM is a national public awareness campaign to help Canadians be more secure online by teaching them steps they can take to protect themselves, their families, and their devices. As part of our work for Public Safety Canada, we helped refresh their CSAM toolkit, which hosts… Continue reading Secure Your Home and Workplace this Cyber Security Awareness Month

MiWay speaks to students with a new ad campaign

The beginning of the 2017-2018 school year marks the launch of a new campaign Going MiWay, for one of our newest clients, MiWay. For those unfamiliar, MiWay is the public transit operator in Mississauga, in the Greater Toronto Area (GTA), transporting customers in a city of more than 721,000 people. We were tasked with creating… Continue reading MiWay speaks to students with a new ad campaign

Helping students have a cyber-safe school year

You’ve probably seen our Get Cyber Safe campaigns for Public Safety Canada online, especially on social media, but if you’re starting the school year at a Canadian college or university, you may see it on campus as well! This month, Public Safety Canada launched a back-to-school campaign to educate students on cyber safety, especially those… Continue reading Helping students have a cyber-safe school year