Montréal, une parfaite alliée

Le contexte festif entourant #375MTL et #Canada150 nous inspire à rendre hommage à Montréal et à ses créateurs. Pour Acart Communications, Montréal est une ruche et la créativité est son miel. De Denis Villeneuve à Xavier Dolan, en passant par Anaïs Barbeau-Lavalette et Jean-Marc Vallée, le potentiel créatif dans le domaine de la production audiovisuelle et… Continue reading Montréal, une parfaite alliée

An Eggscellent Breakfast Deserves Excellent Invites

The Hill Breakfast is an annual tradition for Egg Farmers of Canada and MPs and Senators at Parliament to celebrate the strengths of Canada’s growing egg industry and supply management. This year’s theme was “Eggs Across Canada”, which captured a spirit of unity for Canada 150. The breakfast highlight was delicious omelettes made with ingredients… Continue reading An Eggscellent Breakfast Deserves Excellent Invites

#FAKENEWS and the online impact – Part 3

Last week in our #FAKENEWS series, we talked about how fake news started and where it came from. In the last part of our 3-part series, we are sharing some tips and tricks about how you and your business can avoid falling victim of fake news. Whether we know it or not, we encounter fake… Continue reading #FAKENEWS and the online impact – Part 3

#FAKENEWS and the online impact – Part 2

Last week in Part 1 of our #FAKENEWS series, we honoured World Press Freedom Day by discovering what exactly fake news is. This week in Part 2 of the series, we will uncover where fake news came from and when it started. While the 2016 US presidential election put the spotlight on fake news, it’s… Continue reading #FAKENEWS and the online impact – Part 2

The Authentic Appeal of Grassroots Fundraising in #LoveArmyForSomalia

Crowdfunding platforms like GoFundMe are an effective ways to raise money, raise awareness, and publicize causes through social networks. But this is never an easy job because people’s attention, empathy, and money are all limited resources. Charity organizations need to convince people that a cause is worth giving our money to, and that their donations… Continue reading The Authentic Appeal of Grassroots Fundraising in #LoveArmyForSomalia

ÊTRE PARENT À L’ÈRE NUMÉRIQUE : #CYBERDISCUSSION SUR LA CIVILITÉ EN LIGNE

Vous êtes parent et vous vous demandez comment intervenir dans la vie numérique de vos enfants, surtout quand vous êtes témoin de comportements en ligne irrespectueux ou non sécuritaires? Hé bien, vous aurez la chance demain midi de poser toutes vos questions à un expert en utilisant le mot-clic #CyberDiscussion. Cet événement organisé par Pensez… Continue reading ÊTRE PARENT À L’ÈRE NUMÉRIQUE : #CYBERDISCUSSION SUR LA CIVILITÉ EN LIGNE

DIVERSITÉ CULTURELLE : LA TECHNO À LA RESCOUSSE !

Le choc des cultures semble très visible dans les médias, surtout depuis l’élection de Donald Trump à la tête des États-Unis, amenant dans son sillage des centaines d’actes haineux. Même si les outils de communication foisonnent en cette ère de Web 3.0., accepter la diversité culturelle reste difficile. Existe-t-il des outils technologiques qui pourraient nous… Continue reading DIVERSITÉ CULTURELLE : LA TECHNO À LA RESCOUSSE !

Stray Dog Brewing Co. Launches in Orleans!

The Ottawa neighbourhood of Orleans got a taste of its first local craft brew last night as Stray Dog Brewing Company launched its first taps at OCCO Kitchen. Stray Dog is also Acart’s newest client, and we’re proud to provide this great start-up in The Nation’s Capital with marketing and PR expertise. The company began as a… Continue reading Stray Dog Brewing Co. Launches in Orleans!

Star Trek: The Starfleet Academy Experience has launched #StarfleetOTT

It’s here! Star Trek: The Starfleet Academy Experience opened on Friday, May 13, at Canada Aviation and Space Museum — the day after an official launch featuring William Shatner (Captain James T Kirk) at #StarfleetGala. Following our immersive pre-launch campaign, including viral and teaser videos, an experiential crash site, a Twitter-enabled Enterprise captain’s chair video… Continue reading Star Trek: The Starfleet Academy Experience has launched #StarfleetOTT

Promoting #StarfleetGala in glorious Klingon!

Here at Acart, we are no strangers to multicultural advertising. In our recent campaign for Elections Canada, we communicated with Canadians in 34 different languages. But we had never done an extraterrestrial language adaptation. Until now: Those of you familiar with the Star Trek franchise will recognize this as Klingon. Those familiar with Klingon will… Continue reading Promoting #StarfleetGala in glorious Klingon!

New Digital Campaign Helps #WelcomeRefugees to Canada / #Bienvenueauxréfugiés : une campagne web pour promouvoir l’accueil

THE FRENCH VERSION FOLLOWS / LA VERSION FRANÇAISE SUIT The first flight carrying 400 Syrian refugees has arrived in Canada – and the response has been overwhelmingly beautiful and inspirational! Canadians have been taking pictures, sharing positive stories on social media, offering gifts and donations, and volunteering to help welcome the refugees. Welcoming refugees is an important… Continue reading New Digital Campaign Helps #WelcomeRefugees to Canada / #Bienvenueauxréfugiés : une campagne web pour promouvoir l’accueil