ENGLISH – scroll for French In early 2015, we developed and launched an educational microsite (in English and French) for the Alzheimer Society of Ottawa and Renfrew County, called Rethink Dementia. The microsite was the first step in a multi-phase campaign to increase awareness, understanding, acceptance, and support of dementia by providing dementia resources, advice,… Continue reading Do you know the warning signs of dementia? / Connaissez-vous les signes précurseurs de la démence?
Each year, the Ottawa Humane Society (OHS) cares for more than 10,000 lost, abandoned, neglected or abused animals. As part of their commitment to care, they find animals loving, forever homes. In our latest transit campaign for the OHS, we’re letting more people know about the beautiful dogs, cats, and other small animals that are available for… Continue reading Helping animals at the Ottawa Humane Society find forever homes
Have you seen this ad? It’s part of our latest effort for Egg Farmers of Canada. Egg Farmers of Canada is a national not-for-profit organization that manages the supply of eggs, promotes eggs, and develops standards for egg farming in Canada. The campaign promotes and shares the benefits the system of supply management with Canadians.… Continue reading Helping farmers keep the “EH!” in eggs
As our Ottawa Senators’ recent wins have fans cheering, it seems like a good time to tell the story behind the team’s main logo. It dates back to 2007, when the NHL updated its uniforms to the new Rbk Edge jerseys. Several teams took the opportunity to redesign or update their brands, and the Ottawa… Continue reading Putting our game face on
With the recent news that OC Transpo will be adopting the O-Train name for Ottawa’s long-awaited light rail system, a public transit brand Acart launched in 2001 will finally reach its full potential. The original O-Train was a pilot project for rapid urban rail in Canada’s capital. The name seems obvious in hindsight: Calgary has… Continue reading Rolling into the future with a classic Acart brand #tbt