We’ve been doing public transit advertising for quite a few years now, but it’s still a thrill to launch a campaign in a new market. For the past couple of months, we’ve been developing this campaign for Halifax Metro Transit. Today, it launched! Do It On The Bus is all about making people more aware… Continue reading Our newest transit campaign: Do it on the bus
Traffic Injury Research Foundation, Toyota Foundation and Acart Communications partnered to launch a safer driving initiative that teaches Canadians how to use their vehicles’ advanced safety features more effectively. Branded “Brain on Board,” the campaign is a reaction to research that shows some safety features are leading to overconfident — rather than safer — driving.… Continue reading Brain on Board: A new kind of road safety campaign
Acart would like to join Google Canada and NRC in celebrating the long career of a brand that will always stand for Canadian innovation.
Based in Ottawa, Acart does a lot of work with national associations in Canada. From the Brewers Association of Canada and the Canadian Bar Association to more specialized professional groups like Canadian Association of Medical Radiation Technologists, we’ve gained insights and expertise to help these clients deal with their unique marketing challenges. Unlike more hierarchical… Continue reading Four steps to success in association marketing
If you live in or around Ottawa or Montreal, you have probably seen or heard our latest campaign for Calypso Theme Waterpark. Now on our third season as AOR for Canada’s biggest theme waterpark, we have been working hard to bring the creative to the next level. In years one and two, the focus was… Continue reading Acart takes Calypso beyond…
As part of their commitment to passenger safety, YRT works with York Regional Police to prevent verbal, physical and sexual harassment of passengers by other passengers. While this is not currently a particular problem in York Region (compared to other Canadian urban regions), the campaign is intended as proactive measure to deter potential abusers, by ensuring them that they will be caught by on-board cops and prosecuted, as well as an invitation to bystanders to be part of the solution.
For the second year in a row, York Region Transit has won an important national industry award for an advertising campaign created by Acart.
Squash is one of the fastest growing sports in the world. Always on the consideration list as a new Olympic sport, it pushes the physical limits of both players and technology. In Canada, Squash Canada, the national sport association, is responsible for the development of athletes, coaches and officials and sets the standards for Canadian… Continue reading A Brand for Squash Fans
From November 6–12, Medical Radiation Technologists (MRTs) across Canada celebrated with their community, colleagues, and each other to promote the Very Image of Care during MRT Week. Acart was tasked with creating various materials including a poster, fact card, post-it note, tent card, retractable badge holder, bandage dispenser and downloadable banner to help promote this… Continue reading MRT Week – Look Deeper and Celebrate the People behind the Technology
The Canadian Association of Medical Radiation Technologists(CAMRT), has recently been recognized with an “Associations Make a Better Canada” award for its Acart-created brand and public information campaign.
Today, we launched a great new brand for the Canadian Association of Medical Radiation Technologists with a site that will be of interest to their patients, other healthcare workers, and the new generation of MRTs.