Creativity doesn’t come and go on command. When I was working on my portfolio in school, I wish I had been pulling brilliant ideas out of my head, instead of pulling out my hair. The way to creativity is not easy, because there are no formulas or answers in the back of a textbook. My… Continue reading Getting Creative with Yoga and Meditation
After the success of last year’s video send-up on horror movie trailers, Paranoël Activity, we wanted to do something completely different for our 2012 agency Christmas card. If you haven’t seen it yet, view it here. (There’s also a French version, here.) Our inspiration came from something that happened in early November. Shoppers Drug Mart,… Continue reading Take a scroll through Acart’s Christmas tale
If you live in or around Ottawa or Montreal, you have probably seen or heard our latest campaign for Calypso Theme Waterpark. Now on our third season as AOR for Canada’s biggest theme waterpark, we have been working hard to bring the creative to the next level. In years one and two, the focus was… Continue reading Acart takes Calypso beyond…
An Acart Copywriter and frequent production partner are going to Cannes. Find out why in this post.