Some of the best ideas come off the cuff, and at the last minute. This compilation of Hollywood’s 25 greatest unscripted moments is a great reminder of this simple fact.
Monthly Archives: August 2011
Le créatif est souvent un bien drôle d’oiseau, le cerveau qui bouillonne constamment et la capacité de (parfois) créer …
Is there a better alternative to the standard model of agencies doing free work for short-term glory, rather than long-term client goals? I think there is. But it takes trust, transparency and commitment on both sides.
A new study by Rensselaer Polytechnic Institute shows that the “tipping point” of social change is the activation of just 10% of true believers. This is great news for social marketers, especially considering the tools we have to engage networked individuals efficiently through evolving media.
A lesson for social communicators from Steve Martin, John Candy and John Hughes.