Our summer 2011 transit and radio campaign for Calypso Theme Waterpark.
We’re heading into the Canada Day long weekend, and it’s supposed to be a beautiful one!
I wonder if you’ll find yourself tempted by some rather splashy ads that are riding around town:
That’s right, Calypso Theme Waterpark is fully open for season two, and it’s bigger than ever. Since winning the account two years ago, we’re been working hard to refine the brand story and its many colourful characters.
They’re also on your radio, in English:
Calypso is open all Canada day weekend. Why not dive in?